Priorat Wine Tourism Association

in love

The Priorat Wine Tourism Association is made up of small entrepreneurs, men and women from the territory and those who have been seduced by the charm and magic of the Priorat, its landscape, its silence and the natural and cultural heritage of this region. That’s why we don’t miss an opportunity to create events and make ourselves known here and beyond our borders, because we are the ones who think that by joining forces we will go further.


Wine tourism in the Priorat is a natural fit for the different economic sectors that arise mostly around the world of wine, but also oil. This confluence happened in 2013, and currently, we have over sixty companies, including accommodation (hotels, farmhouses, rural houses, apartments, camping…), restaurants, wineries, wineries of the two Denominations of Origin del Priorat, DOQ Priorat and DO Montsant, artisan oil mills from DO Siurana, a taxi company and activity companies and travel agencies.
United, forming a network, we present a diversity of quality services that, from each house, and with the human warmth that comes with small-scale tourism, we make available to our visitors.


As members of Prioritat (the platform that proposes the Comarca del Priorat as World Heritage) and members of the CETS Working Group (European Charter for Sustainable Tourism), we work together to create a viable and respectful model region, both at a landscape and economic level.
On foot from town to town along the horseshoe paths, by bike, by taxi, even by train… and obviously by car, we invite you to visit our establishments that are scattered throughout the 24 towns of the Priorat. A region with 19 inhabitants per km2, where life revolves around the cycle of the vineyard, along the stony coasts, at the foot of the Serra del Montsant Natural Park, among the blossoms of the almond trees in spring and a sea of colorful poppies in autumn… A natural paradise that we invite you to discover and taste, without forgetting the values that explain and give meaning to our region. Welcome to the Priorat!

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